Taratoy, Inc.

Director of Industrial Design - Child Activities, Carrying Cases, Party Favors, Stationery & Games
June 2001 – March 2010 Hauppauge, NY

• Designed distinctive branded packaging and graphics that enhanced the ability of the Sales team to place new product at retail
• Invented unique methods of resolving cost saving design and engineering issues resulting in an average 3% increased profit margin
• Created mechanical drawings in Ashlar Cobalt CAD software decreasing turnaround times for models from 2 weeks to 3 days by use of SLA/SLS/FDM printing instead of hand-built prototypes
• Officiated safety assurance for all products as set forth by domestic and foreign regulatory guidelines that resulted in a well-established history of product safety over the 9+ years
• Guided Product Management team in regard to manufacturing processes and usage of materials, for which molding cycle times decreased, product reliability strengthened and testing outcome improved
• Analyzed product management team’s profit and loss statements for maximum cost efficiency by identifying unnecessary components and operations which increased profitability
• Reported to executive management and all vendors in regard to issues that resolved tight schedules and development problems including tooling improvements and process re-evaluation
• Oversaw engineering prototypes and initial mold shots assuring products were ready for production and testing
• Designed and built working breadboard models for concept evaluation that verified if products were fit for development
• Guided growth of electronic toys establishing company’s introduction into the retail electronic activity and game categories
• Directed and developed trade magazine ads, Powerpoint presentations, catalogs, trade show materials and booths for Sales team